In October 2014, I coached a (very) cross functional team at Spotify, tasked with discovering what the ideal running experience would be for Spotify’s customers. In less than 3 months, we had defined the minimum product experience needed to differentiate our product in the eyes of our customers and potential customers. Continue reading A product discovery framework for those that want to Innovate
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Published July 28, 2015
Published February 14, 2013
I’m a huge advocate of the Lean Startup for validating ideas with real customers, before time & money is ‘wasted’ pursuing a solution that users…